ValueSelling
About
ValueSelling Associates is a B2B sales training and AI sales coaching company built on its ValueSelling Framework methodology. It works with sellers, sales managers and leaders, marketing and customer success teams, and tailors programs to each client's industry, products and sales cycle. Its offer covers workshops on the Framework, Vortex Prospecting, account planning and competitive differentiation; coaching programs for managers; eLearning such as eValueSelling Fundamentals and Executive Speak; and revenue tools including ValueCoach AI and eValuePrompter. The company says more than 1,000 enterprises have adopted the methodology since 1991, and it delivers programs in local languages on virtually every continent. Named clients include Cisco, Google, NCR and YouTube.
ValueSelling’s Story
Programs
- Foundational ValueSelling Framework workshops for sellers and revenue teams
- Account Planning, Competitive Differentiation, Marketing Pros and Customer Success workshops
- Revenue technology: ValueCoach AI, eValuePrompter and the ValueSelling Account Plan
Culture
TopCloserR Perspective
What we’d expect selling here to look like
Consultative enterprise selling of sales methodology programs to CROs, sales enablement and L&D leaders. Deals often start as a pilot workshop and expand into global rollouts with reinforcement tools and coaching.
What it builds, by career stage
- Breaking in
- A business development role that books discovery calls with sales enablement leaders at mid-market and enterprise B2B firms.
- Building
- An account executive or director running multi-stakeholder training deals and expanding programs across regions.
- Leading
- Leading client partnerships or a managing-partner practice that oversees global methodology rollouts.
Where it can take you
This experience carries over to sales training, enablement consulting and sales-enablement SaaS, and to internal enablement leadership roles.
Questions worth asking
Considering a sales role at ValueSelling? Ask these in your interview.
- How do clients usually move from a first workshop to a company-wide rollout?
- How do ValueCoach AI and the other tools affect renewals and expansion?
- How do internal sellers work alongside independent associates on accounts?
Recommendations
More Sales Training & Coaching businesses